Zenbud: calm in 5 minutes
6-Month New Product Launch
Full-funnel growth built to win trust in a skeptical category—and outperform the misleading competition.
ZenBud launched an ultrasound-based wellness device into a crowded market dominated by a misleading incumbent and widespread confusion around ultrasound versus electrical stimulation. With low category awareness and high skepticism, early DIY marketing efforts drove acquisition costs too high to scale profitably.
We built a full-funnel growth system focused on education, trust, and efficiency. This included a complete Meta ads rebuild, GA4 and Shopify attribution cleanup, and a Google Search ecosystem designed to capture high-intent demand. Email and SMS automations supported conversion and retention, while influencer and affiliate partnerships expanded reach through a controlled CPA model.
Scaled revenue in 6 months with a
full-funnel acquisition +
lifecycle system.
2.1 → 5.6
ROAS
Improved efficiency through attribution cleanup, creative scale, and demand capture.
Influencer/Affiliate CPA model drove new customers with controlled acquisition costs.
Website Redesign & Conversion Optimization
We redesigned ZenBud’s website to support education-first messaging, clarify product differentiation, and improve conversion. The updated experience aligned creative, traffic, and lifecycle flows—reinforcing trust and reducing friction across the funnel.
Creative services for zenbud
These assets were among ZenBud’s highest-performing pieces, driving education, trust, and conversion across paid and partner channels. Each concept was built to clearly differentiate ultrasound technology and overcome category skepticism.
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